Google Business Profile
A Google Business Profile is the listing that appears in Google Maps and the map pack. Learn how verification, service areas, categories, posts, multiple locations, and suspensions work.
- Explainer
What is a service area business?
A service area business visits or delivers to customers at their location and does not serve customers at its own address, so its Google Business Profile shows a service area instead of a street address.
- How-to
How Google Business Profile verification works
Google Business Profile verification is the process Google uses to confirm that you own or represent a business before you can edit its profile, using a method such as video, phone, text, email, or a mailed code.
- How-to
Why Google Business Profiles get suspended
Google suspends or disables Business Profiles that don't follow its guidelines, and the owner can ask for reinstatement by fixing the problem and submitting an appeal with supporting evidence.
- Explainer
How Google Business Profile categories work
Google Business Profile categories tell Google and customers what kind of business a profile represents, and Google says the primary category and up to 9 additional categories affect local ranking.
- Explainer
What are Google Business Profile posts?
Google Business Profile posts are updates, offers, and events a business publishes on its profile, which appear on Google Search and Maps and are archived after 6 months unless they have a date range.
- Explainer
Google Business Profiles for multiple locations
A business can have one Google Business Profile for each real location, and Google allows a service-area business one profile per location only when each has its own service area and staff.
Want this handled for your moving company?
Explore Google Business Profile management